janna hurmerinta / tytöt lähtee tanssimaan

Janna Hurmerinta‘s new video is all about Thelma & Louise-inspired girls-night-out-themed summer adventure.




Click click here to see the video for this beautifully melancholic song styled by moi.

July 27, 2014 / By / Post a comment / Read comments (0)


The song that has been topping the Finnish Charts for some time now is Robin‘s
summertune “Kesärenkaat”.

We shot the music video, I got the honor to style it, about a month ago in Tampere and had a loooooot of fun. Was great working with Robin, he’s such a sweetheart and so so talented and professional it’s almost hard to take in.

Thank you also to Universal Music, YleX and Obscure Entertainment for having me as part of the team!!

Here’s some behind the scenes pictures from our crazy fun day:



Robin is wearing a jacket from his private collection, a gray sleeveless hoodie from JC, a BLK DNM sleeveless t-shirt, Tiger of Sweden jeans, necklace from Zadig & Voltalre, bracelets from Urban A and
shoes from Gucci.
The leadgirl is wearing a baseball jacket from JC, tanktop and jewellery from Only, skirt from Gina Tricot and Converses.


A total behind the scene picture.

And a crazy one with Robin, Peppi and Jannika I can’t really explain…


Click HERE to see the video!!


June 25, 2014 / By / Post a comment / Read comments (0)

rolling with my homies #6

The first week of November starts with Rolling with my Homies #6!
This time I’m happy to introduce Jan Lisman to you. You might remember the amazing video he directed which I posted here a while back.
Recently he directed a new video , starring Irina Lazareanu, Daphne Groeneveld and himself. In the video he mixes his art and high fashion together in his signature style.
At the moment he’s working on a secret project with no other than a certain Russian IT-girl and one of the coolest supermodels around.
Great things are happening to this young artist and it’s been amazing to follow his career.
Thank you for having time to complete this little q&a, Jan.


What’s on my ipod on repeat?
I dont use ipod i only listen to music in my car.

you never get a second chance to make a first impression.

Guilty pleasure:
travelling as much as possible.

The randomest thing in my bag:
dont have a bag but if i had there would be my camera.

Never leave the crib…
without keys.

I’m currently being inspired:
by beauty

Fave website:

Busy working on:
a project which u’ll eventually hear about.

November 05, 2013 / By / Post a comment / Read comments (0)

have you seen?!

So you’ve seen the pictures from my Pantene-shoot but have you seen the behind the scenes-video?
Click click click here to watch it!!!!


October 30, 2013 / By / Post a comment / Read comments (2)